PetSmart Holiday  Branding | Art Direction
Deutsch LA | Client: PetSmart
The holidays bring the entire family together. They’re an opportunity to reconnect, strengthen our relationships, and create memories that last a lifetime – especially with our family members covered in fur. So whether this is your puppy’s first year celebrating or their favorite time of year, PetSmart is here to help you and your family Make Merry Memories you’ll cherish forever.

Taking cues from the Red Ball, this design system combines both illustration and patterns inspired by the most magical time of the year to spark holiday spirit and inspire more merry memories with you and your pet.






All Project
© Vanissa Wong 2024